Transforming customer support with AI: How Vercel decreased tickets by 31%

Customer Service in a Call Center: A Comprehensive Guide Through its combination of sales, support, marketing, social media monitoring, and engagement features, Sprout Social helps facilitate conversations across all social media channels. Social messaging software allows agents to interact with customers directly on social media platforms like Facebook, X (formerly Twitter), and Instagram. Agents can manage conversations, respond to messages, and resolve issues directly within the familiar social media environment. This type of software helps support teams meet customers where they already are, offering personalized and convenient support. In the past, a truly data-driven customer experience was too resource-intensive...